DUROFLEX
Aesthetic animations with keen attention to detail brings forth the story of the tech behind the build of Duroflex Airboost Mattress. The animations mimic the real process whilst showcasing the features in aesthetically designed animated beauty shots exploring dynamic camera angles and light play. 3d and houdini animations capture and exaggerate the process in an immersive macro level detailing and design.
Production house
Rocketscience Lab
Directors
Vidya Thomas & Rajesh Thomas
Creative producer
Pranab Ganguly
Post producer
Raghav Deshmukh
Agency
Enormous
National Creative Director
Sindhu Sharma
Creative Director
Rahil Shah
Associate Creative Director
Mir Amir
Associate Creative Director
Soham Ghosh
Copy Supervisor
Lakshya Bhalla
Senior Graphic Executive
Pawan Kumar
Vice President
Akriti Ganju
Senior Account Director
Darsh Parekh
Account Director
Nupur Puranik
Account Executive
Ahana Sehgal
Brand
Duroflex
Chief Marketing Officer
Ullas Vijay
Head of Marketing
Arpita Yadav
Senior Brand Manager
Sukshita Singh
Creative Services Head
Jayendra Katti
3D TEAM:
Creative Directors
Anix, TP. Vineeth
Motion design,Artdirection & Lighting
Anix, TP.Vineeth
3D Production
Anixvinpan & Qatsi studio
CG Supervision / Art Lead
Pranav R Raj
Senior 3D Artist
Manjith Manoj
3D Artist
Precious Savio Victor
Junior 3D Artist
Alan Abraham
Motion Design, FX, Lighting, Rendering & Compositing
Manjith Manoj, Precious Savio Victor, Alan Abraham, Pranav R Raj
Character Animation
Rajaneesh. SB
Modelling
Prakash.M
Client Relations
Pooja Rachel
Storyboard
Prasenjit, Swarna Prasad
Compositing (one sequence)
Swapnil Sargade
Music
Mikey McCleary and Ishaan Mehta
English Voiceover
Monica Dogra
Hindi Voiceover
Maalvika Manoj